Social media is an important way for us to connect with the public and our communities, share updates about our work, and highlight the professionalism of our people. It also helps us communicate quickly and clearly during major incidents.
As a Category 1 emergency responder, we have a legal duty to warn, inform and advise the public in an emergency. We will only use our social media channels for this purpose when it is appropriate to do so and when it supports official multi‑agency communication.
How we use our channels
We share news, updates and stories about our work and our people.
We provide general information about our services and signpost to trusted NHS resources.
We aim to create a respectful and positive online space grounded in our Trust values of Kindness, Courage and Integrity.
Availability
Our Communications Team monitors our main social media accounts Monday to Friday, 8:30am–5pm. Posts may be scheduled outside these hours.
What we can’t do on social media
We do not give clinical or medical advice.
We cannot discuss or confirm any individual patient’s care.
We do not handle complaints through social media — we will signpost you to the correct process.
We may not be able to reply to every message, but we will respond where appropriate.
How we expect people to engage
We ask that anyone interacting with us treats our staff and each other with respect. We reserve the right to hide or report posts that contain abusive, offensive or inappropriate content.
Updated: March 2026