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Trust Board

We are governed by a Trust Board of 13 members which meets every month. The Board of Directors is responsible for all aspects of the performance of the Trust.

The Board of Directors is made up of both Executive and Independent Non-Executive Directors. The Independent Non-Executive Directors hold the Executive to account and are accountable to the members, through the Council of Governors.

The Executive Directors manage the day-to-day running of the Trust, while the Chair and Non-Executive Directors provide advice, particularly regarding setting the strategic direction for the organisation, scrutiny and challenge based on wide ranging experience gained in other public and private sector bodies.  Details of the directors' portfolios for 2017/18 can be found here.

Independent Non-Executive Directors are appointed by the Council of Governors, who also set their remuneration and terms and conditions of office. Independent Non-Executive Directors are appointed for a three year term of office and can stand for reappointment for a second three-year term. In exceptional circumstances, they may serve longer than six years but this should be subject to annual re-appointment, to ensure their continued independence

Trust Board - Register of Interests 

David Astley

David Astley - Chairman

David was awarded an O.B.E in 2006 for services to the NHS, has held a number of very senior roles in the NHS including Chief Executive of East Kent University Hospitals NHS Trust between 1999 and 2006 and Chief Executive of St George’s Healthcare NHS Trust between 2006 and 2011.

From 2011 to 2015 David was Chief-Tertiary Hospitals Group of the Hamad Medical Corporation in Qatar. On return to the UK and retirement from full time Executive duties, David was appointed as a non-executive director of Liverpool Women’s Hospital NHS Foundation Trust. David is a Trustee of Yoakley Care, a charity based in Margate, Kent, which manages alms houses and a care home.

Declared interests – A Director of Yoakley Care Share Ltd and Yoakley Care Trustee Ltd, a charitable company that manages almshouses and a care home. His daughter Emma is a Senior Manager at PWC Consulting which sometimes works with the public sector. His son Robert is a Recruitment Manager with Salary Finance, a company that works with some NHS organisations.

 Fionna Moore

Dr Fionna Moore - Interim Chief Executive

Dr Moore has been an A&E Consultant for over 25 years and has a great deal of experience in the ambulance sector, having been Medical Director and then Chief Executive of London Ambulance Service. Fionna is the Trust’s Caldicott Guardian and Controlled Drugs Accountable Officer Declared interests – Medical Advisor LAS; Medical Director, Location Medical Services.

David Hammond David Hammond - Executive Director of Finance and Corporate Services

David has a degree in Economics and is a Fellow of the Association of Chartered Certified Accountants.  He has extensive experience in senior management positions within large and small corporate organisations in the UK and overseas.  For the last seven years David has led finance teams in Ambulance and Acute hospital Trusts within the NHS. David is the Trust’s Senior Compliance Officer.

Declared interests - none.

Joe Garcia Joe Garcia - Executive Director of Operations

Joe has over 30 years’ experience in a number of operational and technical management roles in the ambulance service, most recently at East Midlands Ambulance Service. Joe is the Trust’s Accountable Emergency Officer

Declared interests – His partner is Managing Director of Reforma Associates Limited which is a management consultancy and improvement company. He is in no way otherwise associated with the business.


Magnus nelson Dr Magnus Nelson  - Interim Medical Director

Magnus Nelson graduated from St. Georges Hospital Medical School in 1999 completing specialist training in Emergency Medicine in 2009. Since 2009, Dr Nelson has worked as a Consultant in Emergency Medicine at Brighton and Sussex University Hospitals NHS Trust with a specialist interest in Major Trauma and Pre Hospital Care. He was Clinical Lead for the Sussex Major Trauma centre for three years until 2018. Magnus began working with Air Ambulance Kent Surrey and Sussex in 2011 and continues to fly with the service as one of its HEMS Consultants. For nearly a decade now, Dr Nelson has also been involved with supporting a number so SECAmb programmes and projects as an honorary medical advisor prior to his appointment as Assistant Medical Director in 2018.

Bethan Haskins Bethan Haskins  - Executive Director of Nursing and Quality

Bethan Haskins has been appointed to the role of Executive Director of Nursing & Quality and joined the Trust in early April 2018. Bethan, who lives in Sevenoaks, Kent, has a broad range of experience and worked most recently as Chief Nurse across a number of Kent clinical commissioning groups.

Declared interests - none.

Steve Emerton

Steve Emerton - Director of Strategy & Business Development

Steve Emerton brings with him a wealth of NHS experience, having previously been the Delivery Director for NHS England Specialised Commissioning. Prior to this, he was Director of Commissioning at North West Surrey Clinical Commissioning Group and also served as a British Army Nursing Officer between 1990 and 2004.

Declared interests – KEFKAV Ltd, Interim NHS consultancy work


 Ed Griffin
Ed Griffin - Executive Director of HR & Organisational Development

Ed, from East Sussex, has extensive international HR experience and joins SECAmb from the British Council where he is Interim Global HR Director and was previously Head of HR. Prior to this, he served as Group HR Director for international marketing group, CSM Sport & Entertainment.

Declared interests - Lead editor of a Field Guide on Organisation Development which is aimed at HR professionals, line managers and consultants. Has a financial interest in this as he receives royalty payments. Has an extensive network of external consultants from having worked as a consultant. If there are times one of this network is involved in tendering for work with SECAmb he will declare an interest. Occasionally buys and sells antiques.

Lucy Bloem

Lucy Bloem - Independent Non Executive Director

Lucy is the Chair of the Quality and Patient Safety Committee

Lucy joins SECAmb having been a Partner at Deloitte Consulting since 2007. With a business career spanning 20 years, Lucy brings a wealth of experience from different cultures and regulatory regimes. She has worked with some of the world’s biggest companies successfully delivering complex programmes and becoming a trusted advisor to many clients.

Declared interests – Deloitte Partner (medically retired)

Michael Whitehouse Michael Whitehouse - Independent Non-Executive Director

Michael brings with him a wealth of experience of audit and financial oversight across the public sector. Until 2017 he was Chief Operating Officer of the National Audit Office. Michael has also been responsible for a number of evidence-based reports to Parliament related to the health sector, including on the financial performance and sustainability of the NHS, hospital-acquired infection, dementia, end-of-life care and autism. Since retirement, Michael has focused on his role as a trustee and honorary treasurer of Cruse, the bereavement charity.

Declared interests – From December 2018, Board member of the Medicines and Health Products Regulatory Agency.


 Laurie McMahon

Laurie McMahon - Independent Non-Executive Director

Laurie spent much of the 80s as a Senior Fellow at the King’s Fund College. In 1989 he co-founded the Office for Public Management and co-founded and directed Realisation Collaborative, which specialises in helping large, multi-stakeholder organisations manage strategic change. He is also Honorary Visiting Professor in Strategy and Organisational Design at Cass Business School in London.

Declared interests – Director of the Realisation Collaborative, specialising in organisational development; Board member of The Horsebridge Arts and Community Centre, Whitstable and Trustee of The Collaborative Foundation, a charitable organisation aimed at improving public management.

 Adrian Twyning

Adrian Twyning - Independent Non-Executive Director

Adrian’s career has covered the energy, retail and health sectors. He is the Director of White Goods for DixonsCarphone Plc and was previously Head of UK Field Operations at Centrica Plc. Previous NHS experience includes Associate Director of Operations at Brighton and Sussex Hospitals NHS Trust and as Associate Director of Performance and Delivery at NHS East Coast Kent. He also served as Army Legal Officer for the British Army between 2006-2009 and as Solicitor and Associate with law firm, Taylor Wessing between 2001-2005.

Declared interests – Employment with Dixons

Al Rhymer Al Rymer - Independent Non-Executive Director

Alan completed a full career in the Royal Navy in 2012. Leaving as a Rear Admiral, he has since provided strategic management consultancy to UK and international clients.

Declared interests – Director of Lune Consulting Ltd; Chair of Trustees of Church of England Soldiers, Sailors and Airmens Clubs – Charity welfare facilities for Armed Forces; Chairman and Director of Church of England Soldiers, Sailors and Airmens Housing Association – Charitable Sheltered Housing provision; President of Selsey RNLI Lifeboat Station – Lifesaving


Terry Parkin Terry Parkin - Independent Non Executive Director

Terry is the Ch
air of the Workforce and Wellbeing Committee

Terry has had a lengthy career in education career and social care as well as significant experience of volunteering.  He has worked as a chief officer in two local authorities, leading what has become known as the 'people' portfolio, covering services to both children and adults, and including public health.  Across this time he was able to develop his understanding of the wider health system, joining the Caldecott information governance review team at the Department of Health and, latterly, sitting on the South East London Joint Commissioning Board before joining SECAmb. In September 2017, he became Chief Executive Officer of Kings Group Academies.

Declared interests – Managing Director of Monkmead Consulting Ltd; Chief Executive Officer of King’s Academy Group; Member of Children’s and Young Persons Disability Steering Group

Angela Smith

Angela Smith - Independent Non Executive Director

Angela is the Chair of the Audit Committee.

While Angela’s career was mostly focused on the International Financial Services Sector, Angela spent some time as a Partner at KPMG and retired recently from a senior public sector role. Through her career Angela has gained substantial Board and Committee experience, chairing several Finance and Risk Committees.

Declared interests – Independent Council Member at the University of Sussex and Chair and owner of GlobeRisk Ltd, a management consultancy business.


 Tricia McGregor

Tricia McGregor - Independent Non Executive Director

Tricia is a speech and language therapist and a visiting professor in the School of Health Sciences at the University of Surrey. She is also an experienced board-level leader with some 30 years’ experience in the healthcare, social enterprise and employee-owned sectors. Tricia also serves as a Non-Executive Director for the Kent, Surrey and Sussex Academic Health Science Network (AHSN) and was awarded an MBE in 2011 for services to social enterprise, while serving as Managing Director for CSH Surrey (formerly Central Surrey Health).

Declared interests – Non-Executive Director of KSS AHSN, supports and works with all health providers in KSS; Visiting Professor of Univercity of Surrey, Trains Paramedics in SECAmb; Provision of Interim and Consultancy work of Tricia McGregor Ltd; and Interim Chief Executive Registrar at the General Chiropractic Council (the government regulator of chiropractors)

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